One thing that surprises me to this day is that how lightly people take email.

This may be due to the fact that email is ubiquitous enough to even qualify as the perfect computer application.

There may be a lot of businesses that sell products or services through a ’shop’ that may never have used email (or letters or faxes for that matter). On the other hand, hardly you will see a company selling products and services through an ‘office’ that do not use email (or letter or faxes!).

That is why, in an attempt to service the email market of the world (we can start with Lahore! ), Treetech is offering a business email package, designed for companies who use email as their primary mode of communications. I have high hopes for this product/solution/package.

Advertising is an art.

Just like Picasso relied on his technical ability of using a paint brush, so does the art form of Advertising relies on research findings and set procedures. But at the end of the day, it is art.

And the following is the work of an artist, using the right tools.

Websites really do not matter.

Who ever is going to visit your site? Why would they? There are billions of web pages out there, why would someone just stumble upon your page?You actually paid someone to design a website for you? Did not your 15 year old nephew offer to do it for a ride on a motorbike or something?

Who really reads a blog? There could possibly be no use of someone no one has ever heard of saying whatever he or she wishes to say…