Business Online

You are browsing the archives of 2008 February.

Building brands takes courage. The freshness that is somehow inherent in marketing carried out by say Volkswagen or Apple or Nike is something to aim for in your business’ branding. Unfortunately, a lot of companies, not only in Pakistan but around the world, are not that brave at all!
Take the profession of copywriting for example. [...]

The contact form being used over at Property Standard website is a solid attempt at bringing some of the best practices of User Friendliness to the local (read Pakistani) market. (The sheer disappointment I feel due to ‘big budget’ websites produced by none other than Pakistani ’software houses’ that lacks even the basics of user [...]

Property business is a hard business for many reasons, stiff competition being one of them.
In competition, ’standing out from the crowd’ plays an even greater role and more often than not, is the deciding factor between a closed sale and a lost lead.
Websites for the property industry were the answer 5 to 10 years ago; [...]

First of all, Wordpress (or any other blogging platform) is essentially a Content Management System. But when I say Content Management System (CMS), I am referring to a set a of pages, probably requiring login, that can be used to change, edit and update the content of a given website. Any given website for that [...]

Just follow the link and you will know why making a website successful is easy only when you know what you are doing.

A lot is happening, thanks to God.
The concept of scheduling - hard core, right-to-the-last-minute scheduling - is an alien concept to almost everyone I have talked to. Website development in Pakistan faces the same crises as many businesses face here; lack of professionalism. Now I know that professionalism is a relative term but I still [...]